Yes, No, Maybe...Will you be attending?
The Good:
I am ALL about this slogan. For real. Simple, in only four words, yet incredibly effective. When reading this banner, this phase brings you a sense of suspense and excitement all rolled in to one. Despite the lack of "exciting" visuals on the banner itself, "The Hunt Is Coming..." really gets the imagination going with all the possibilities of what that could possibly mean. So many visuals run through the mind; football, crowds cheering, masses of people having a good time, etc., etc. The use of an app to promote the homecoming is incredibly smart for a couple reasons. 1. It cuts to the chase 2. It uses minimal space and 3. It allows the reader to, ironically, read less, which is always good cause who has time to read a banner/flier? (kidding). Kids these days (myself included), run by the idea that "less is more" and the promotion of the app allows us to do just that; visit the site when it is most convenient for us. The consistency and repetition of the three main colors in the banner, white, orange, and brown, really bring it all together and let that "bengal pride" shine through. Go Bengals!
This flier certainly makes a bold statement. The contrasting colors of orange and black really brings the idea and concept of this poster to life. The way the lettering of "diversity" is designed, with the text inside of it, really draws attention not only to the word, but what the organization identifies diversity as. The layout gives enough blank space so it doesn’t look messy or cluttered. Because of this, the flier is easy to read despite the large amount of content it has. The content is set up as an easy-to-read calendar of events, which allows students to skim through and quickly find what would be of most interest to them. Putting their biggest event on the bottom of the page, separate from the rest of the events, draws the most attention to the event which will most likely make it the most attended (which I would assume is what the organization is going for). The repetition of the three main colors, black, orange, and white, and the use of minimal fonts keep the flier simple, yet also eye-catching.
First of all, LOL. What a clever way to promote the newly “free” smoking state. Without being too obvious about what they’re advertising, they do a good job of getting their point across, while also giving the reader a good laugh. The constant color used throughout the flier is also a good indication of what exactly it is that they’re promoting. Part of me feels like this is only part of the ad because it is lacking any and all contact information. Also, it is unclear WHAT exactly they're selling. Is it an actual airline? or is this just a pun to promote the high? I guess we won't know, but aside from those two aspects, this flier gets the job done.
The Bad:
First of all, W.T.F.??? When I stumbled across this flier online, that was my exact thought while readying this. Let’s start with the enormous graphic of this grown woman demolishing a piece of cake. Why? Yes, this flier is advertising a “show”, but there is absolutely nothing appealing, or even funny, about that image. However, it is the perfect image to make me NOT want to go to this soirĂ©e/sh*tshow. Street meat? Gross. The colors used remind me of Christmas, not a party in the middle of June. The very little white space left makes this flier cluttered, hard to read, and just an overall mess. Also, the fading balloons in the background? Just another element to add to the disaster. This could be a decent flier if you changed literally every design element that is incorporated into it. Dan Zimmer, I think it’s time to reevaluate some things.
Open House? More like empty house. Talk about BOR-ING. With the use of design hierarchy, the content of the flier flows well and is definitely easy to read. However, it totally lacks any visual design and excitement. It kind of defeats the purpose of even posting it because who is going to walk to a white sheet of paper with words on it? No one, that’s who. With some simple re-spacing, adding in a little color and a graphic or two, this flier could serve its purpose a whole lot more.
Hold on, let me get my glasses….What does this even say? I can’t tell if this flier is so old that the colors have just faded out, or if someone actually created this and thought it would be legible for any one other than those with super spy glasses. It is not until you actually read the content that you are able to get the gist of what the heading says. For something as important as a notice about receiving your mail on campus, the flier should be bright and eye catching and not, this.